Starting a Small Business and hiring an SEO Expert, to reach potential customer may affect your pockets as much as you have never thought before. Starting a business is one thing and making it exist in the market for long in the market is another.
Reaching the customers offline, like advertisements, door-to-door selling, etc. may not require much expertise but if you think of creating a market online, that requires a special and perfect plan to work out. Few may be in the misconception that having a limited knowledge you may not be able to handle the stuff, but you are wrong. Following ways and techniques will improve your knowledge, determination, and confidence to run Search engine optimization yourself.
1. Create a Website
The first and foremost thing is to own a website which consists of every relevant information that any potential customer wishes to know. You must hire a web designer to build up a beautiful website for you.
2. Start with Local SEO Expert
Now you are done with the website, next step is to register your company’s name at various SEO platforms. You must start with local SEO Expert which means local promotion within nearby areas. Visit www.google.com/places to list and sign in with the Gmail account details.
3. Enter Information Correctly
On the listing page, you need to enter your business’s basic information like address, phone number, website URL, etc. Make sure you do it correctly as they may call you for the verification.
4. Take Reviews from existing Customers
Now after setting up a website profile on google place, ask your existing customers to reach out and give honest reviews as this may help to build up credibility and reliability from potential visitors.
5. Locate Local Business Websites
Look up for the various other websites where you can list your company details to reach more customers. Some of those websites are Yellow Pages, Insider Pages, etc.
6. Keep Website Up to date
Never do a mistake of not updating your website for long. This will hamper your business image in front of several thousand customers you made till date.
7. Social Media Presence
Do not forget to create your presence on various social media platform to reach great mass out there. Google+, Facebook, Instagram, Twitter, Tumblr, etc. are few platforms to directly connect with the potential customers.
8. E- Commerce Websites
Several product based business tie-up with e-commerce websites like amazon, Flip kart, Snap deal, Voonik, etc. If you sell the product, this will boost up your business in this internet era.
9. Classified ads
Take benefit of classified websites like e-bay, etc. Though initially it may consume your lot of time but later you can do it easily while handling other stuff at the same time.
Above points make it crystal clear that SEO work will not take your much time rather it will help you have ample of the customer in your cap at a go. Appointing an expert will surely lose your pockets, now it’s upon you if you want to spend some valuable time in it or a whole lot of money on experts, after reading the above techniques.